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Gaeilge

Why has ESB Networks decided to launch ‘Is This a Good Time?’

  • As Ireland relies more on renewable electricity generation, at certain times the electricity system will be under pressure. Ireland has a plan to grow the contribution of wind and other renewable sources as we move towards a Net Zero future. 
  • However, wind can be variable. A shortage of back up generation means we face a heightened risk that the supply of power can keep pace with demand. This risk is greatest at the peak times between 5pm and 7pm Monday to Friday.  At other times, when wind generation is high, consumption may be low and this presents an opportunity to utilise greener, less carbon intensive electricity.
  • A number of Government bodies are working closely on measures to minimise the risk of disruption and optimise the utilisation of greener supply over the coming months. In 2022 ESB Networks set up a suite of  initiatives under an umbrella Programme called ‘Beat the Peak’, as part of the National Network, Local Connections Programme to work with customers across homes and businesses to help move consumption away from times of constraint, and utilise during times of cleaner supply. 
  • ESB Networks’ ‘Is This a Good Time?’  campaign is a Beat the Peak Domestic initiative and is an awareness and engagement campaign that educates people, regardless of who their electricity supplier is, on how and when they can use their energy throughout the day. Its purpose is to provide signed up participants with information which will empower them to take control of their electricity usage and provide them the opportunity to earn rewards for taking specific actions when prompted, once certain criteria within the terms and conditions are met.